Infographic Design

The use of color palettes in creating infographics goes beyond basic preferences. Color can carry deep meaning and influence how your viewers perceive and understand the information that you're presenting. Color theorists have identified colors that convey meaning or...

The terms graphic designer and graphic artist are often used interchangeably, but they describe two distinct roles. Here’s a closer look at the differences between the two: Graphic Designer A graphic designer provides solutions to visual communication problems using...

Summer is your time to grow business regarding revenue and branding, accomplished through marketing, promotional events, and sales. The following are some ideas to take advantage of summer by promoting your products locally: Promos – Good weather allows customers...

We encounter infographics everywhere — on websites, smartphone apps, online news sites, and more. Marketers widely use infographics for their campaigns, and bloggers embellish their posts with infographics. Once you’ve created a winning infographic, the trick is to...

The quality of your logo design is essential for the growth of your business. If your logo design does not resonate well with your audience, it can be harder for customers to accept and support your brand. Logo design plays a critical role in the customers’ perception...

Visual content, including infographics, has proven to be a highly effective marketing component. Infographics are popular ways of sharing and communicating large amounts of information in a visually interesting way. A person who has no training in designing might...

Infographics are visual representations of data or information. They can be powerful tools for presenting complex information clearly and quickly and with great appeal. Because infographics make complex things look simple, many people assume that they are easy to...

There are a number of tools for designing infographic and editing images, the most popular of which is probably Photoshop. But even though Photoshop is undoubtedly the best-known editing tool, it is certainly not the only one. The GNU Image Manipulation Program, also...

Photoshop is one of the best go-to tools for creating infographics and other visuals, but it is not for everyone. If you don’t have the time or budget to learn to use this advanced graphic design software, here are a few other options to consider. Gimp Gimp is an open...

The Internet offers plenty of free things—free knowledge, free advice, free images. However, just because something is free doesn’t mean that it is the best option. For a professional designer, free does not always translate into the best results. Using free stock...

Infographics are now one of the most popular forms of content marketing in digital media. Readers today want to access information without fuss, and infographics provide the perfect way to fill this need. Infographics offer a creative way of compressing large amounts...

You could be presenting your work at a conference, presenting a proposal to prospective clients or a group of potential investors, or presenting your products to customers. In all scenarios, you have a single goal – to inspire your audience. Selling doesn't sell. ...