The headache of no-shows and last-minute cancellations is a familiar struggle for accounting practices. SMS reminders have become the go-to remedy for this issue, as they boast a higher open rate compared to phone calls or emails. By implementing an automated messaging system, accountants can minimize missed appointments, recover lost revenue, and bolster client relationships. The key lies in executing best practices for appointment reminders. Keep messages concise, focusing on essential details to improve response rates. Time reminders effectively by sending the first one 48 hours before the appointment. Enhance convenience by including calendar links in reminders and flag urgent sessions with clear markers. Use reminders to communicate service updates and make rescheduling easy with simple instructions. Tailor reminder times to the appointment schedule, and consider setting up backup contacts for clients with assistants. Automate responses based on client behavior and track patterns to adjust strategies accordingly. Most importantly, maintain professionalism and comply with regulations by obtaining client consent for text reminders, offering opt-out options, and adhering to appropriate business hours.
source: https://proclient.com/mastering-text-reminders-11-tips-for-appointment-success/
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